Experience 13 craft breweries throughout Greater Fort Lauderdale
GREATER FORT LAUDERDALE, Fla. (September 7, 2022) – Visit Lauderdale, the official destination marketing organization for Greater Fort Lauderdale in South Florida, is debuting the new mobile-exclusive Visit Lauderdale Ale Trail Passport in October 2022. The “Yachting Capital of the World” welcomes everyone under the sun to experience a curated collection of 13 craft breweries throughout the region this fall, just in time for National American Beer Day (Oct. 27) and beyond the observance. This is the first time the destination is showcasing its offerings with a mobile pass.
“Greater Fort Lauderdale is a beer aficionado’s dream vacation. After you’ve experienced our beautiful beaches, explore beyond and step into our breweries packed with local flavors, unique ambiances, and gracious hospitality,” says Stacy Ritter, CEO and President Visit Lauderdale. “With our Visit Lauderdale Ale Trail Passport, we’ve made it easy to indulge and savor some refreshing brews during your escape to our tropical paradise.”
Visit Lauderdale has partnered with the technology company Bandwango to launch the passport, a free mobile-exclusive digital pass that all locals and visitors can sign up for. With many breweries tucked away, this passport makes it easy to discover Greater Fort Lauderdale’s thriving brewery scene and to go where the locals go or to create your own tour.
Once launched, visitors and locals will be able to visit a dedicated mobile passport landing page where they can sign up for the Visit Lauderdale Ale Trail Passport by providing their name, email address and mobile phone number. A link is then sent via text to their mobile phone, which opens the passport and directs the user to add the button icon to their home screen, where they can access it at any time. There is never anything to download and no bulky apps take up space on a user’s phone.
As locals and visitors work their way through the Visit Lauderdale Ale Trail, they will be automatically checked in and collect points to redeem limited-edition Visit Lauderdale swag, including hats and beer bottle opener keychains. They will also enjoy exclusive deals and discounts at Ale Trail stops.
To sign up to receive your link to the Visit Lauderdale Ale Trail Passport once it’s live, go to visitlauderdale.com/ale-trail. For more details on all the breweries in the Greater Fort Lauderdale region, visit visitlauderdale.com/nightlife/breweries/.
About Greater Fort Lauderdale
Greater Fort Lauderdale boasts an average year-round temperature of 77˚F and has 3,000+ hours of annual sunshine and is known as the Venice of American and Yachting Capital of the World. Explore 4,000+ eateries, 300+ miles of navigable waterways, eight distinct beaches, a thriving arts and culture scene, craft breweries, rooftop bars, diving, fishing and other outdoor adventures, world class shopping and boats, yachts and superyachts moored at the area’s many marinas – all conveniently located in the center of South Florida. Made up of 31 municipalities, the destination boasts more than 37,000 lodging accommodations at a variety of hotels, luxury spa resorts and boutique properties, reflecting a cosmopolitan vibe. Upon arrival at FLL Airport (Fort Lauderdale-Hollywood International Airport), it is just five minutes to the beach, Port Everglades, the Greater Fort Lauderdale/Broward County Convention Center and downtown. Find trip planning inspiration at visitlauderdale.com and follow @VisitLauderdale on Facebook, Instagram, Twitter and YouTube.
About Visit Lauderdale
Visit Lauderdale is the official destination marketing organization for Greater Fort Lauderdale and serves as the tourism department for Broward County, Florida. Visit Lauderdale promotes the area’s 31 municipalities to a global audience of leisure and business travelers as the ideal place for Everyone Under the Sun in recognition of the area’s diverse and welcoming vibe, and books conventions into the Greater Fort Lauderdale/Broward County Convention Center and Area hotels and resorts. Find more information at visitlauderdale.com and follow @VisitLauderdale on Facebook, Instagram, Twitter and YouTube.
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To download hi-res images and video, click here. Photo credit: Visit Lauderdale.
Media Contact:
Ivonne MacMillan
Visit Lauderdale
Tel: 954-767-2408
Email: imacmillan@broward.org